People are fundamental to the sustainability of any location and the businesses that are based there. The ability to attract and retain great people and have them feeling their best is a vital ingredient to long term success.
“The ability to attract and retain great people and have them feeling their best is a vital ingredient to long term success of businesses and place making.”
Approach
Milton Park is all about people, whether that is people working on Milton Park or living close-by. The MEPC team value their relationships with all of these individuals and strive to ensure their experience of Milton Park is a good one.
Implementation
A number of initiatives are carried out and hosted throughout the year, these include: green travel days, a green travel campaign, monthly networking, social and educational events. Annual Summer & Christmas parties are very popular. As well as community engagement onsite, offsite community engagement is important. MEPC hosts a local liaison committee with members from local parish councils, the purpose of the committee is to inform local residents of Milton Park developments. Charitable support is also given to all parishes: Milton Utd sponsorship, donating raffle prizes, sponsorship of village fetes and the promotion of village events. As well as local and smaller charities, MEPC host events to raise money for nationwide charities such as MacMillan, Stand Up 2 Cancer, Red Nose Day and Sport Relief. Milton Park is home to an Oxfordshire based charity – MS Therapy Centre, MEPC offer the centre free accommodation.
Results
Milton Park customer retention rate has been over 93% for the last 10 years this shows that the social calendar, collaborative and educational events are beneficial to the staff of companies that reside at Milton Park. Residents in local parishes are appreciative of regular updates and contact with the MEPC team and are therefore mostly supportive towards new developments or commercial initiatives on the Park. Limitations to these solutions are that sometimes people are very expectant when it comes to updates, events, marketing support and the MEPC team’s time.
This case study was submitted by Hermes Fund Managers.
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